closedLostReason

Specifies the reason code when an opportunity is marked as Closed Lost. When you select an appropriate reason code, you communicate the context for closing the Opportunity, and aid in accurate reports and analysis of opportunity outcomes. The possible values are:

• Customer Deficiency: The customer lacked necessary resources or capabilities.

• Delay/Cancellation of Project: The project was delayed or canceled.

• Legal/Tax/Regulatory: Legal, tax, or regulatory issues prevented progress.

• Lost to Competitor—Google: The opportunity was lost to Google.

• Lost to Competitor—Microsoft: The opportunity was lost to Microsoft.

• Lost to Competitor—SoftLayer: The opportunity was lost to SoftLayer.

• Lost to Competitor—VMWare: The opportunity was lost to VMWare.

• Lost to Competitor—Other: The opportunity was lost to a competitor not listed above.

• No Opportunity: There was no opportunity to pursue.

• On Premises Deployment: The customer chose an on-premises solution.

• Partner Gap: The partner lacked necessary resources or capabilities.

• Price: The price was not competitive or acceptable to the customer.

• Security/Compliance: Security or compliance issues prevented progress.

• Technical Limitations: Technical limitations prevented progress.

• Customer Experience: Issues related to the customer's experience impacted the decision.

• Other: Any reason not covered by the other values.

• People/Relationship/Governance: Issues related to people, relationships, or governance.

• Product/Technology: Issues related to the product or technology.

• Financial/Commercial: Financial or commercial issues impacted the decision.